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ROLL · DIRECTING

Film Director in Dakar

Commercials, music videos, brand documentaries — from Dakar, for the world.

An image of Dakar

Dakar isn't a backdrop, it's a material: hard light, bold colours, street energy. Directing here means working with all of it, not against it. The result — images with a texture you can't fake in a studio.

Formats

Commercials, music videos, brand documentaries, artist and corporate portraits. Short or long, vertical or cinema — the approach adapts, the eye stays the same.

Recent work

American Cola (2026), Merci Dakar (2025), Chef Mehdi Favri — NMP x Maslow (2025), Planet (2025), JP Chenet (2025).

FAQ

Who is a film director in Dakar?

Cédric Randriamalala, director, DoP and editor based in Dakar with 13 years behind a camera. Grain-heavy, raw aesthetic rooted in hip-hop and street culture.

What kind of projects do you direct?

Commercials, music videos, brand documentaries and portraits — from vertical social formats to cinema.

Do you work outside Senegal?

Yes — travel (Paris and beyond) and remote collaboration. I work in French and English.

Discuss a project →